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Essay Research

Choose one of the 8 themes which relate to module sessions - research, organise, write and present an academic essay that addresses the key points. 

  1. Semiotics of Fashion
  2. Advertising
  3. Sequential Illustration
  4. Gender & Identity
  5. Subcultures
  6. Gender & Style Magazines
  7. Design Ethics
  8. New Media & Identity
 
Essay Format
  • 2000 words - includes all quotations/citations in main body of essay - 10% leeway
  • Include front sheet on essay with essay question/title, name & date, and programme studied
  • Pages should be numbered
  • 12pt text > justified on both sides > double spaced
  • Long quotations not incorporated into the main body of text must be single spaced and indented
  • If appropriate include selected images/examples, either in the body of the essay or within the appendices
  • All sources, quotations, images need to be clearly and consistently referenced using the Harvard system of referencing
  • Include a full bibliography.

Deadline - Friday 9th May, 4pm

Chosen Topic - Subcultures

Essay Question
​​How do album cover typography and style reflect a subculture's identity and rebellion against mainstream norms?


Subcultures are dynamic social entities that reflect the complexity and diversity of human experience. They allow individuals to forge identities that may be at odds with mainstream culture, providing a space for creativity, expression, and community.

Possible Album Covers to include:
Picture
​​The Beatles - Abbey Road, 1969
Features the famous image of the band crossing the street outside Abbey Road Studios. This cover is often cited as one of the most recognizable in music history
Picture
​Pink Floyd - The Dark Side of the Moon, 1973​
Known for its simple yet striking prism design, this cover symbolizes the band's exploration of complex themes like mental health and the passage of time
Picture
​Nirvana - Nevermind, 1991​
The cover features a baby swimming towards a dollar bill on a fishhook, representing the themes of innocence and capitalism in the grunge movement
Picture
​​David Bowie - Aladdin Sane, 1973
This cover showcases Bowie’s iconic lightning bolt makeup, symbolizing his alter ego and the glam rock era
Picture
​Fleetwood Mac - Rumours, 1977
The cover features a simple yet elegant design, reflecting the personal and emotional turmoil that influenced the album's creation
Picture
​Radiohead - OK Computer, 1997​
The abstract and surreal design reflects the album's themes of alienation and technology, making it a defining cover of the 90s
​Some more recent examples:
Picture
Florence and the Machine - Lungs, 2009
The artwork captures the album's themes of love, loss, and emotional intensity, setting the tone for the powerful music within
Picture
Hozier - Unreal Unearth, 2023
The cover art is rich with symbolism and vibrant colors, representing the themes of love and existential reflection found in Hozier's music
Picture
Paramore - This is Why, 2023
The cover art is bold and graphic, reflecting the band's evolution while maintaining their signature style
Picture
Billie Eilish - What Was I Made For?, 2023
The cover art is minimalist yet poignant, capturing the introspective themes of the song and Billie’s signature aesthetic

Essay Structure

For my essay I have decided to use the albums 'Rumours' and 'Lungs' by Fleetwood Mac and Florence and the Machine
Picture
Picture
​Introduction
The topic of album cover typography and style as reflections of subcultural identity and rebellion. Also what subcultures are
​
Fleetwood Mac's Rumours 
Analyze the album cover's typography, style, and imagery, highlighting its subtle rebellion against mainstream norms and its reflection of a specific subculture's values 

Florence and The Machine's Lungs 
Analyze the album cover's typography, style, and imagery, emphasizing its bold and raw aesthetic, its rejection of polished pop aesthetics, and its connection to a subculture that values authenticity and emotional intensity

Comparison and Contrast 
Compare and contrast the two album covers, highlighting the differences in their visual approaches and the contrasting subcultural identities they represent

Conclusion
Summarize the key arguments, restating the significance of album cover design in expressing subcultural identity and rebellion
​

References
Caulfield, K. (2022) Fleetwood Mac Rumours. Billboard Media LLC. 

Charles, V. and Carl, K.H. (2012) Gothic art. 1st ed. New York: Parkstone International.

Clarke, P. (1983) “A magic science”: rock music as a recording art. Popular music.

Comer, D.R. and Holbrook, R.L. (2012) Getting Behind the Scenes of Fleetwood Mac’s Rumours: Using a Documentary on the Making of a Music Album to Learn About Task Groups. Journal of management education.

Healey, K. and Fraser, L. (2017) A common darkness: Style and spirituality in Goth subculture. Journal of popular music studies

Hebdige, D. (1979) Subculture : the meaning of style. London: Methuen. 

Hesmondhalgh, D. (1999) INDIE: THE INSTITUTIONAL POLITICS AND AESTHETICS OF A POPULAR MUSIC GENRE. London: Cultural Studies. 


Hirshey, G. and Bozza, A. (1997) The seventies. Rolling Stone.

​Howell, G., Bartleet, B.L. and Davidson, J. (2024) Building social connection and inclusion through rock music in the Western Balkans: Fostering the art of small changes. Research studies in music education.

Marx, W.D. (2025) FROM THE MARGINS TO THE MALL The Lifcycle of Subcultures. Altadena: Millennium Press

Pushkin, M. (2017) FEMINIST READING OF GOTHIC SUBCULTURE: EMPOWERMENT, LIBERATION, REAPPROPRIATION. Journal of World of Turks.

Schoenfeld, N. (2015) FLORENCE and the MACHINE. Projection, Lights & Staging News.

Smirke, R. (2011) Dog days are (absolutely) over: on the heels of her successful lungs, and a series of dates opening for U2, Florence Welch-aka Florence the machine-is back with a new universal republic album and she’s ready to blow the house down. Billboard Media LLC.


Roberts, D. (2012) From the cultural contradictions of capitalism to the creative economy: Reflections on the new spirit of art and capitalism, Thesis eleven, 110(1), pp. 83–97

List of Figures
Worthington, H. (1976)  Rumours. Available at: https://en.wikipedia.org/wiki/Rumours_(album) (Accessed: 3 May 2025)


Beard, T. (2009)  Lungs. Available at: https://en.wikipedia.org/wiki/Lungs_(album) (Accessed: 3 May 2025)
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  • Home
  • Year One
    • Introducing Visual Communication >
      • Comic
      • Technical Skills
      • Drawing and Visualising
      • Colour, Composition and Linear Narrative
    • Multi-Dimentional >
      • 2D
      • 3D
      • 4D
      • Stamps
  • Year Two
    • Semester One >
      • Designer's Toolkit >
        • Alignment and Hierarchy
        • Contrast and Negative Space
        • Balance and Colour
        • Hotfoot >
          • Hotfoot Updated
      • Type and Typography >
        • Hierarchy and Layout
        • Magazine Layout
        • Responsive Digital Typography
    • Semester Two >
      • Graphic Design Projects >
        • D&AD
        • Museum Brand Identity
        • Information is Beautiful
        • West Walls Brewing Co.
      • The Critical Designer >
        • Research Blog
        • Essay